Leadfeeder

Leadfeeder's Activate plan costs $369/month. $369/mo annual, shown as 'Starting at' — volume limits published only as 'Tiered' (21 August 2026) For comparison, Converge costs $49/month flat for up to 15 team members.

Leadfeeder is best suited for b2b companies wanting to identify anonymous website visitors at the company level for sales outreach and prospecting. Its standout feature is company-level website visitor identification with crm integrations.

There are 7+ platforms you can compare with Leadfeeder in the visitor identification tool category. Each comparison above shows detailed feature and pricing differences to help you choose.

As of 21 August 2026, Leadfeeder publishes four self-serve plans: Lite at $0/month, Discover from $79/month, Activate from $369/month and Scale from $599/month, all on annual billing, plus a quoted Enterprise plan (leadfeeder.com/pricing, 21 August 2026). Every paid figure is presented as "Starting at" and the identification allowance for each plan is shown only as "Tiered" — Leadfeeder no longer publishes how many identified companies each price buys, so the number you are actually quoted depends on your volume. Monthly billing runs roughly 43% above the annual rate, and Scale is annual-only. Credits are a separate meter layered on top of the plan fee, and standard credits do not roll over month to month. Two presentation quirks worth knowing before you compare quotes: the plan cards are priced in USD while the "Compare Plans" table shows the same figures in EUR with no conversion stated, and invoices still bill from the Dealfront legal entities (Dealfront Group GmbH / Germany GmbH / Finland Oy) even though every product surface now says Leadfeeder.

Dealfront became Leadfeeder. On 24 March 2026 Dealfront unified its entire platform under the Leadfeeder brand, reversing the direction of the earlier merger (leadfeeder.com/product-updates/dealfront-is-rebranding-as-leadfeeder-faq/, 24 March 2026). Leadfeeder and Echobot had merged in April 2023 to form Dealfront, and for roughly three years the visitor-identification product was sold as Dealfront Web Visitors — but that is no longer the case. Today there is one product and it is called Leadfeeder; dealfront.com serves a "Dealfront is now Leadfeeder" banner and dealfront.com/pricing returns a page titled "Pricing | Leadfeeder". Neither Leadfeeder nor Dealfront is separately buyable. Per the vendor's own rebrand FAQ this is a brand change only: existing subscriptions, plan access, features and the contracting entity are unchanged, and invoices still come from the Dealfront legal entities. If you're still deciding whether identification is the right category for your business at all, see do you need website visitor identification software?.

The cheapest Leadfeeder plan is Lite at $0/month, which gives you the last 100 identified companies, a hard 7-day visit-history window, unlimited users and the browser extension (leadfeeder.com/pricing, 21 August 2026). The cheapest paid plan is Discover, listed as starting at $79/month on annual billing; monthly billing raises that by roughly 43%. Because Leadfeeder shows the price as "Starting at" and the identification allowance only as "Tiered", $79 is a floor rather than a quote — how much you actually pay on Discover depends on the volume tier you land in. Lite's 7-day retention is the practical catch: if you don't log in within a week, leads from earlier in the month are gone permanently, which makes it impractical as a long-term operational tool rather than a trial.

No. Leadfeeder previously published a 12-step volume ladder that ran from $99/month for up to 50 identified companies to $1,199/month for 20,001–40,000, with every band priced individually and monthly billing adding roughly 43%. That ladder is no longer on the pricing page as of 21 August 2026. It has been replaced by four named plans — Lite $0, Discover $79, Activate $369, Scale $599 (annual, all "Starting at") — whose identification limits are published only as "Tiered". The practical effect is that you can no longer work out in advance what a given traffic volume will cost: the old ladder let you map identified companies to a price yourself, whereas the current page requires a conversation with Leadfeeder to find the tier you fall into. Treat any per-company figure you find elsewhere on the web as historical.

Credits are a second meter that sits on top of the plan fee (leadfeeder.com/pricing, 21 August 2026). Identifying companies draws on your plan's tiered identification allowance, but revealing contact details and pushing records out to your CRM consume credits, and standard credits do not roll over from one month to the next — unused credits are simply lost at the end of the billing period. This matters when comparing Leadfeeder against a flat-rate tool: the "Starting at" plan price is the floor, not the bill. A team that reveals and syncs contacts at any real volume is buying credits on top, and because the plan page doesn't publish either the per-tier identification volumes or a public credit top-up rate, the total is only knowable from a quote.